Our business: Helping you improve the profitablity of your business by

 

· Asking the right marketing questions the best way.

· Organizing and presenting the information clearly.

· Suggesting innovative ways to use the results.

Advantage Marketing Information is a professionally managed marketing research and business information organization staffed by professionals in business research, public opinion polling, and marketing.

 

 

The firm uses appropriate research techniques, rigorously applied with a marketing point of view to solve problems, identify the best ways to realize opportunities, and understand reality. Where appropriate, in-depth marketing analysis is provided in order to insure maximizing the value of the insights obtained.

 

 

Advantage Marketing Information has a long track record of successfully responding to the needs of a diverse client base who want to understand reality as it really is.

 

Services

·         Comprehensive, Cost Effective Demographic and Lifestyle Information (Who lives in an area, what do they look

      like, how do they live and spend, what’s the retail opportunity)

·         Ready to Implement Web-based Customer, Consumer, and B-to-B Surveys

·         Net Promoter Score (NPS) research

·         Customized Research

ü      Statistically valid studies conducted by market research professionals; web, telephone, mail,

                 observation, in-person interviewing and combined methodologies

ü      Focus groups and other forms of exploratory research

ü      Site analysis, demographic & mapping studies including use of traffic counters and video

ü      Executive interviews and marketing analysis to support acquisitions; mystery shopping

                & competitive evaluations

 Partial Client List

General Electric

American Express

Macdonald’s Restaurants

DeBeers

Polaroid

National Grid

AllianceBernstein

Starwood Hotels & Resorts/Capital

Parametric Technology

AAA

Blue Cross-Blue Shield

Progressive Insurance

Swarovski America Ltd.